Calculating the ROI of Your Online Community

Understand what impact your community has to your overall business goals

Use this template to calculate how your online community impacts your organization’s objectives.


If you are looking to convince the C-suite how much value that your community brings to your company, this excel workbook will help you.

It is a comprehensive ROI calculator, which looks at the following elements to assess the true costs and impact of your online community from staffing to tools. It analyzes:

  • Your chosen technology platform
  • Costs of consulting and training
  • What staffing resources you would need
  • Influence on new leads generated
  • Converted sales opportunities
  • Support ticket deflection and savings

So, if you are looking to answer the question, “What’s the ROI of community?”, this workbook will help you do it.

Get the Microsoft Excel workbook now!

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