Most tech companies start with a barebone customer success ‘program’ that is reactive. As revenue grows and the go-to-market strategy is identified, founders quickly realize they need a proactive program that goes beyond basic customer services. By now the team may have a CRM program to manage customers and a basic set of steps they put the customer through. This simply isn’t enough to grow your customer relationships to their full potential value.
You need a customer success program to grow quickly and to serve many through scale. This is where the right people, processes and technology come into play.
Join Emilia D’Anzica, a customer success and engagement strategist, as she walks you through customer success essentials to consider as you grow your company and customer success team.
During this webinar, you will learn core pillars of customer success by:
- Putting yourself in your customer’s shoes
- Shifting your strategy to a Growth mindset
- Building a scalable customer success framework
You'll walk away with actionable steps for you and your team to leverage immediately.
Emilia D’Anzica is a strategic management consultant and founder of Customer Growth Advisors. She works with companies to scale customer success and advocacy teams and programs. Throughout her 20-year global career she has developed a deep understanding of best practices in building company culture, teams and programs across e-retail and B2B SaaS companies.