Your brand ambassadors are imperative to your business. They contribute to brand awareness, improved revenue, and building trust amongst existing and prospective customers.
However, many advocacy programs experience huge levels of burnout due to overtasking advocates time and again. Once you burn out an advocate, it can be difficult to incentivize them for future advocacy participation.
Kristi Faltorusso, the VP of Customer Success at ClientSuccess, is joining us to discuss how to avoid ambassador burnout and build brand ambassador programs that stand the test of time.
Join us, Thursday, July 21 @ 12pm ET, to learn the best advocacy program processes direct from Kristi! Krisit is going to share:
- Horror stories about brand ambassador burnouts – and how you can avoid them
- Steps to take to sustainably nurture existing relationships
- How CSMs can own brand advocate relationships