When you build your community, if you know where to focus your initial efforts, you'll be able to set yourself up for success and future growth. Setting your objectives correctly will allow yourself and others within your organization to leverage your community to meet your overall business objectives.
In order to establish this type of robust community, you need to have strong community objectives in place that are supported with the proper types of programs; programs that will help your community succeed. But narrowing down on your community objectives can be difficult, let alone knowing how to structure your community programs and offerings in a way that supports them.
Check out this on-demand webinar led by Angelica Coleman, the Community Lead at Snowflake, as she walks us through the 5 E's that are essential to establishing your key community objectives: Education, Enable, Expand, Engage and Evangelize.
In this session, you’ll learn:
- What the five E's of community are and how to apply them
- How to structure your Community programs and offerings
- Where to focus initial efforts and future scale
- How to leverage the community to meet business goals
Angelica is the Community Lead at Snowflake, and has over 7+ years of experience in building and transforming both B2B and B2C digital and in-person communities. Her focus is reducing business costs, scaling programs, improving user retention and delighting customers.
When she's not in the office, working out or dreaming about homesteading, Angelica's larger mission is to enable and encourage all organizations to be data-driven. She firmly believes that any and all communities serve to educate and engage users, enable success, expand product/service use and evangelize solutions.