The explosion in user-generated content in recent years has amplified the competition for time and attention paid to other content marketing initiatives.
This creates a noisy and sometimes chaotic environment that hinders the buyer’s journey.
Join Tara Robertson, and Mélanie Attia as they discuss actionable tips and tricks to add this critical tool to your arsenal. You'll learn how to focus your message by leveraging that real user-generated content and how to deliver it at the right time, to the right people.
Director of Demand Generation